FROM START-UP TO SCALE-UP AND BEYOND

Founded in 2013 by Olivier Coeman and Giovanni Van Bael,

All Fields has grown from a humble container office into a leading full-service field marketing company. With offices and warehouses in Rumst, Belgium, and Leeuwarden, the Netherlands, totaling over 5,000 square meters of operational space, our practical approach and technical expertise have been the cornerstone of our success. Today, we manage a diverse range of projects across Europe for various sectors.

In 2023, we expanded our operations into the Netherlands by acquiring Shop Support and Groen Field Marketing –

two prominent field marketing companies led by Auke Groen and Marieke Veenstra. These companies are now fully integrated under the All Fields Nederland brand. Together with All Fields Belgium, we offer a powerful network with optimal geographical coverage across the entire Benelux region.

All Fields offers a comprehensive range of services for retailers and suppliers

Whether it’s at the point of sale or a complex technical installation at a customer’s home, we ensure flawless execution and a customer-centric approach. In addition, our extensive warehousing and logistics capabilities enable us to provide efficient supply chain solutions to our clients throughout the Benelux. Thanks to our strategic locations and logistics expertise, we are the partner you can count on for operational excellence.

All Fields has only been able to grow into the company it is today thanks to our employees who form the backbone of the company. You’ll often see these familiar faces around the company. Why not say hello to them?